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AdSense ads on your sites

Written on February 18, 2010 by admin

Filed Under: Adsense Advertising


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There are times Google’s heralded ad affiliate program isn’t in your long term business interest. Oh no I said it!

AdSense isn’t the unstoppable revenue engine for every eBusiness. Before I am taken out and flogged by the e commerce pundits — please let me explain what I mean in my defense.

I make revenues from AdSense at a very high click-through rate. I experience high click-through rates with AdSense without resorting to questionable tactics like tricking site users with photos (the AdSense trick and tip dujour).

So my perspective is from one who has made decent income from AdSense to fund aspects of his business like advertising seminars — and outsourcing to his virtual assistants. Yes, AdSense is a legitimate and significant revenue source. However evaluate AdSense with some type of balance.

By now you may have heard about people like Joel Comm’s six figure income with AdSense, or Jason Calacanis of Weblogs being on his way to generating 1 million dollars in AdSense revenue. Google’s Ad revenue sharing affiliate program for publishers certainly seems to be an eSales Nirvana for many webmasters.

But there are obvious and not so obvious times not to use AdSense ads on your sites. Let’s list – examine – and explain them below.

1. On Sales or Mini-sites

This is a no-brainer. If you are trying to sell a particular product that is important to your bottom line, you don’t want AdSense ads distracting your customers from either joining your email list, or hindering your site’s online sales process.

However I do see hybrid sites that are mini-sites or full scale eCommerce sites, with AdSense at the bottom of their pages. This might not be so bad since only 1% – 15% of your site visitors will either buy from you or fill out a form.

The thinking with this approach is you might as well make money from disinterested parties using up your server’s bandwidth.

2. SEO Business Sites

If your livelihood depends on search engine optimization or marketing for a living you might want to think twice about displaying AdSense Ads on your site. I can tell you this from personal experience. I once was on top of MSN for search engine marketing in my local area. I concentrated on my local area because I found people felt more comfortable hiring an eCommerce consultant locally.

One day my site fails totally out of the MSN index. After intense study I noticed that I obviously had a filter on my site from MSN.

I analyzed all the top ranking sites in MSN and noticed the only difference between me and the other top ranking sites was I had Google AdSense ads on my site. Someone at MSN felt that my AdSense ads, and perhaps to a less extent, my book on SEO, was getting a free ride in the MSN search engine database.

In fact I noticed that there were no sites with AdSense ads for at least the first 3 pages. Plus the sites with AdSense were only using 1 ad unit at the bottom of the home page (there were very few of them in the top 5 pages).

I knew it was strange to not have AdSense ads on the top Internet marketing sites. This prompted me to scan other industries where I noticed the same trend.

Many of the leading SEO gurus have sites that have been banned from the top listings by the search engines. It seems the more visible you become, the more of a target your sites are to the search engine auditors.

Some of my sites are still on the top of MSN with AdSense ads but that doesn’t mean they won’t also be targets in the future.

Let’s face the facts. MSN and Yahoo! have competing ad networks to Google’s, and this competitive situation is rife for a potential backlash against SEO sites with AdSense ads.

Many SEOs will point to exceptions to this position. However you have been warned!

Think about it, how long will MSN and Yahoo! sit back and watch SEO driven websites use their search indexes to fund Google? Did you know SEO in MSN and Yahoo (!) — is much easier to obtain.

Therefore optimized sites are creating an ad sales wealth transfer from MSN and Yahoo into the pockets of Google! It won’t be long before Yahoo! and MSN begin to devalue ranking on AdSense sites in their databases — if not outright ban them.

If you are in the search engine business stay search engine neutral, or create multiple sites for different search engines.

3. When AdSense Becomes Your Only Business Model

When you become so myopic in your thinking that you build a business solely on AdSense revenue — think again my friend. Why build a business solely on the largess of Google?

I don’t know if your realize it or not, but the sites making the real big AdSense money usually have a following that doesn’t depend on the search engines. Internet mavens like Chris Pirillo or Joel Comm have been on the Internet a while and have followings for their websites. Therefore they can consistently make six figures with AdSense.

These content powerhouses are an asset to Google and not the other way around. But do you think Google is going to sit back and watch just anybody make big bucks off of their top rankings?

If you do a search on most keywords you will notice many of the top ranking sites are news sites, .gov sites, or .org sites these days. The only exception is in industries where these sites don’t really exist like eCommerce industries (clothing, shopping, etc.).

No doubt in most industries you will notice a conspicuous scarity of AdSense sites in the top rankings. In other words don’t bet your future fortunes on AdSense.

An IPO based on projections of AdSense revenue isn’t in the future for the average eBusiness. Think of Google AdSense as supplemental income. Building a business solely on AdSense revenue isn’t just silly — it’s just plain stupid.

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Basic Understanding About Adsense

Written on December 15, 2009 by admin

Filed Under: Adsense Advertising

Every webmaster and internet marketer is interested in making a good income through google adsense. If you are reading this article by now, I guess you must be one of them.

There are so many success stories from individual who are making thousand of dollars every month and even every week. But, this will not happen to every internet marketer and also will not happen overnight. To success in adsense, you have to be patient, work hard and work smart towards the goal.

Everyone have the right to earn from adsense, you do not need to be a degree or master graduate from university, it also do not require you to spend ton of money in order to get started. What you have to do is to start a website with original and quality content in place, so that it can be shared with the internet users around the world who are hungry for useful information.

Google created a very successful program where adsense is working perfectly with any type of web contents by displaying relevant advertisements in the website. In order to grab the best result from the adsense advertisement, it is crucial to use only one or two keyword phrases in each individual page as this will allow google to display the most relevant advertisement on that page. The more targeted the content is, the more precise the advertisement will be displayed and the more clicks will be generated.

Normally, it is not necessary to have the adsense in place during the initial stage of the website. It is better to insert the adsense when there is decent traffic from the search engine. You will not see any result until your site received the real visitors particularly from search engines.

Adsense can be a very good source of income if being done right. Make sure you follow the rules and you can expect to receive your first 100 hundred dollar pay check very soon.

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Add Sense To Your Life Through Google AdSense Online Money Making Programs!

Written on December 15, 2009 by admin

Filed Under: Adsense Advertising

Finding an online job or earning money online is not a tough job any more. The internet market is roaring and prospering day by day ever since the internet was devised. People have always implemented new ways that would help them in the betterment of finding jobs online and making money online.

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The most usual ways to make money online are by utilizing the numerous products of Google such as AdSense or Adwords. You will be provided with a text ad links from Google which can be located anywhere in your blog or website and the visitants should just click on it and you will be paid money for it.  Most importantly what you have to do is, to update about the blog or website in your status message and will be paid for it.AdSense has a big name in Google online job opportunities and has become a famous mode of stationing advertisement because advertisements are more unintrusive than banners, and the substance of the advertisement is much applicable to the website.As of now, JavaScript code is being used in AdSense to integrate the advertisement into website. Most of the upcoming companies are not left behind in carrying out one of the best online money making platform. The AdSense Google online money making and job opportunity is considered to be the best online money making website. All you have to do is, just log on to Google AdSense and attach an easy java code to your website and there you are…A panoptic range of traffic producing methods has been used in AdSense Google online money making. More the traffic, more you will be paid. You have to build a worthful and attractive content on the websites which attracts AdSense advertisements for which you will be paid when the visitors click.

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